/PRNewswire/ -- With the South still reeling from the devastating effects of last week's tornados, the need for effective and actionable communication during a storm has never been more apparent.
Global Alert Network (GAN) is the first-ever hands-free audio alert application for mobile phones. The app is free to download and is currently available on BlackBerry and Android devices through AppWorld and Android Market.
Scott Hughes, President of Global Alert Network, stated "While weather radios are essential for every home in tornado alley, there are times when you're just not around it to hear the warning. The one device that is with people everywhere they go now is their mobile phone. Our alerts are literally with you wherever you are, delivering up to date important local weather warnings and emergency information."
More than 1,500 alerts were sent out to the southern part of the country last week warning residents of the impending tornados. Global Alert Network works with content provider AccuWeather.com, a company that provides users all over the world with the best possible weather forecasts and warnings.
"What makes this application unique is that it initiates automatically – much like a ringtone – and plays the alert without the need for the consumer to interact with his or her mobile phone," continued Mr. Hughes. "Alerts are geo-targeted to the user's location to provide timely, accurate information about weather, traffic conditions and certain emergency alerts."
Traffic, weather and emergency notifications are the channels that are currently available on the Global Alert Network platform. The Company plans to expand its content channels to include entertainment, sports and news.
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Showing posts with label mobile. Show all posts
Showing posts with label mobile. Show all posts
Tuesday, May 3, 2011
Friday, April 15, 2011
Georgia DOT Re-Launches Improved NaviGAtor 511 Travel Information System: Features New Technology, Smart-Phone App & Sponsorship Partners
(BUSINESS WIRE)--The Georgia Department of Transportation, home of one of the most popular, heavily used real-time traveler information systems in the country, today unveiled the next generation of Georgia NaviGAtor 511. The new system brings new features and, through a public-private partnership, new sponsors, allowing the Department and its 511 provider, Meridian Environmental Technology, Inc., an Iteris company, to operate and maintain the system at no cost to Georgia taxpayers.
“People are very mobile and need to know traffic and road conditions before and during their trip”
This is the first major upgrade of the Georgia NaviGAtor 511 system since its inception for the 1996 Olympic Games and is part of a federal effort to establish traveler information services nationwide. The new platform creates a foundation for many new traveler information enhancements planned for the future, such as statewide congestion reporting and 511 services in Spanish.
PepsiCo, and its blockbuster-selling brand, Mountain Dew, is the first nationally-recognized brand to sponsor the state’s new Georgia NaviGAtor 511 system. Company promotions will lead the system’s sponsorship program, complete with Mountain Dew truck-back artwork and sponsor messaging on 511 services.
“By engaging sponsorship opportunities, we can continue to provide vital services to travelers in a time of unprecedented funding challenges,” said Georgia DOT Commissioner Vance C. Smith, Jr. “Our ongoing mission is to keep travelers safe and informed and to provide for their mobility throughout the state. The Department is recognized as a national leader in traveler information services and this represents a natural growth and progression of that innovation.”
One feature new to the NaviGAtor 511 system is the 511 App, the official traveler information mobile phone application of Georgia. It provides real-time, location-based traveler information on Georgia’s highways, digital coupons and promotions as well as other special offers of interest to travelers.
“The original Georgia NaviGAtor system served the state well for many years, but it was limited relative to what we can offer with today’s technology,” said Mark Demidovich, Assistant State Traffic Engineer. “We’ve retained most of the features that our users favored; added a mobile app with special offers for travelers; and established a robust foundation for future NaviGAtor and 511 expansions.”
The integrated Georgia NaviGAtor 511 sponsorship program includes four program components:
* The 511 phone system, developed by Meridian, which has received over 5 million calls since inception in August 2007 and is being expanded to accommodate brief sponsor messages and future concierge-style services;
* The main Georgia NaviGAtor website, 511ga.org, redesigned and developed by Meridian, Iteris, and partners,
* The mobile app, developed by 511Live, LLC, now available as a free download for iPhone users (Blackberry and Droid apps coming soon); and,
* Signs on the state right-of-way to promote the 511 program and its sponsors, managed by Revelation Outdoor, LLC.
**Georgia NaviGator, 511 App and integrated sponsorship programs, promoted and managed by 511Live, LLC.
“People are very mobile and need to know traffic and road conditions before and during their trip,” said Leon Osborne, president and CEO of Meridian Environmental Technology, Inc. “The new NaviGAtor website and mobile app will make it easier to plan trips, avoid problem areas, and reach destinations more quickly and safely."
To demonstrate the power of the system, the new applications, and the special offers available, Georgia 511 is planning a major summer promotion to coincide with the summer travel and construction season.
The Georgia Department of Transportation is committed to providing a safe, seamless, and sustainable transportation system that supports Georgia’s economy and is sensitive to both its citizens and its environment. For general information on the Georgia DOT, please visit www.dot.ga.gov.
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Click to read MORE news:
www.GeorgiaFrontPage.com
Twitter: @gafrontpage & @TheGATable @HookedonHistory
www.ArtsAcrossGeorgia.com
Twitter: @artsacrossga, @softnblue, @RimbomboAAG @FayetteFP
“People are very mobile and need to know traffic and road conditions before and during their trip”
This is the first major upgrade of the Georgia NaviGAtor 511 system since its inception for the 1996 Olympic Games and is part of a federal effort to establish traveler information services nationwide. The new platform creates a foundation for many new traveler information enhancements planned for the future, such as statewide congestion reporting and 511 services in Spanish.
PepsiCo, and its blockbuster-selling brand, Mountain Dew, is the first nationally-recognized brand to sponsor the state’s new Georgia NaviGAtor 511 system. Company promotions will lead the system’s sponsorship program, complete with Mountain Dew truck-back artwork and sponsor messaging on 511 services.
“By engaging sponsorship opportunities, we can continue to provide vital services to travelers in a time of unprecedented funding challenges,” said Georgia DOT Commissioner Vance C. Smith, Jr. “Our ongoing mission is to keep travelers safe and informed and to provide for their mobility throughout the state. The Department is recognized as a national leader in traveler information services and this represents a natural growth and progression of that innovation.”
One feature new to the NaviGAtor 511 system is the 511 App, the official traveler information mobile phone application of Georgia. It provides real-time, location-based traveler information on Georgia’s highways, digital coupons and promotions as well as other special offers of interest to travelers.
“The original Georgia NaviGAtor system served the state well for many years, but it was limited relative to what we can offer with today’s technology,” said Mark Demidovich, Assistant State Traffic Engineer. “We’ve retained most of the features that our users favored; added a mobile app with special offers for travelers; and established a robust foundation for future NaviGAtor and 511 expansions.”
The integrated Georgia NaviGAtor 511 sponsorship program includes four program components:
* The 511 phone system, developed by Meridian, which has received over 5 million calls since inception in August 2007 and is being expanded to accommodate brief sponsor messages and future concierge-style services;
* The main Georgia NaviGAtor website, 511ga.org, redesigned and developed by Meridian, Iteris, and partners,
* The mobile app, developed by 511Live, LLC, now available as a free download for iPhone users (Blackberry and Droid apps coming soon); and,
* Signs on the state right-of-way to promote the 511 program and its sponsors, managed by Revelation Outdoor, LLC.
**Georgia NaviGator, 511 App and integrated sponsorship programs, promoted and managed by 511Live, LLC.
“People are very mobile and need to know traffic and road conditions before and during their trip,” said Leon Osborne, president and CEO of Meridian Environmental Technology, Inc. “The new NaviGAtor website and mobile app will make it easier to plan trips, avoid problem areas, and reach destinations more quickly and safely."
To demonstrate the power of the system, the new applications, and the special offers available, Georgia 511 is planning a major summer promotion to coincide with the summer travel and construction season.
The Georgia Department of Transportation is committed to providing a safe, seamless, and sustainable transportation system that supports Georgia’s economy and is sensitive to both its citizens and its environment. For general information on the Georgia DOT, please visit www.dot.ga.gov.
-----
Community News You Can Use
Click to read MORE news:
www.GeorgiaFrontPage.com
Twitter: @gafrontpage & @TheGATable @HookedonHistory
www.ArtsAcrossGeorgia.com
Twitter: @artsacrossga, @softnblue, @RimbomboAAG @FayetteFP
Monday, December 28, 2009
Two Consumer Groups Ask FTC to Block Google's $750 Million Purchase of AdMob
/PRNewswire/ -- Two consumer groups today asked the Federal Trade Commission to block Google's $750 million deal to buy AdMob, a mobile advertising company, on anti-trust grounds. In addition, the groups said, the proposed acquisition raises privacy concerns that the Commission must address.
In a joint letter to the FTC, Consumer Watchdog and the Center for Digital Democracy (CDD) said Google is simply buying its way to dominance in the mobile advertising market, diminishing competition to the detriment of consumers.
"The mobile sector is the next frontier of the digital revolution. Without vigorous competition and strong privacy guarantees this vital and growing segment of the online economy will be stifled," wrote John M. Simpson, consumer advocate at Consumer Watchdog and CDD Executive Director Jeffery A. Chester. "Consumers will face higher prices, less innovation and fewer choices. The FTC should conduct the appropriate investigation, block the proposed Google/AdMob deal, and also address the privacy issues."
Last week Google said the FTC has made a so-called "second request" for additional information about the deal indicating the commission is scrutinizing the proposal in great detail.
Besides the anti-trust issues, the letter from the two non-partisan, non-profit groups said, a combined Google/AdMob raises substantial privacy concerns. Both AdMob and Google gather tremendous amounts of data about consumers' online behavior, including their location. AdMob, for example, targets consumers using a wide range of methods, including behavioral, ethnicity, age and gender, and education. In addition to its extensive mobile ad apparatus, Google also provides mobile advertising and data driven analytical services through its DoubleClick subsidiary. The consolidation of AdMob into Google would provide significant amounts of data for tracking, profiling and targeting U.S. mobile consumers.
Read the letter here: http://www.consumerwatchdog.org/resources/LtrFTCfinal.pdf
"Permitting the expansion of mobile advertising through the combination of these two market leaders without requiring privacy guarantees poses a serious threat to consumers," the letter said. It noted that earlier this year several consumer groups, including CDD, petitioned the FTC to specifically protect consumer privacy on mobile phones, especially involving mobile advertising.
Initially Google was able to obtain its dominance in online search advertising largely because of innovative efforts. It then moved into display advertising through the acquisition of DoubleClick. When the FTC approved that acquisition, the Commission said it would watch developments in Internet advertising closely. Since that deal was approved, the online and mobile ad markets have evolved substantially, with Google becoming more dominant in the Internet ad market.
"The proposed Google/AdMob deal offers the FTC an opportunity to check Google's increasingly anticompetitive behavior," Simpson said. "This deal is yet one more example of Google attempting to eliminate a threat to its power." "The FTC must protect competition and personal privacy in the key mobile sector," noted Chester.
The Center for Digital Democracy is a nonprofit Washington, DC-based group focused on the digital marketplace and the public interest. Visit the center's Website at: www.DemocraticMedia.org.
Consumer Watchdog, formerly the Foundation for Taxpayer and Consumer Rights is a nonprofit, nonpartisan consumer advocacy organization with offices in Washington, DC and Santa Monica, Ca. Our website is: www.ConsumerWatchdog.org.
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In a joint letter to the FTC, Consumer Watchdog and the Center for Digital Democracy (CDD) said Google is simply buying its way to dominance in the mobile advertising market, diminishing competition to the detriment of consumers.
"The mobile sector is the next frontier of the digital revolution. Without vigorous competition and strong privacy guarantees this vital and growing segment of the online economy will be stifled," wrote John M. Simpson, consumer advocate at Consumer Watchdog and CDD Executive Director Jeffery A. Chester. "Consumers will face higher prices, less innovation and fewer choices. The FTC should conduct the appropriate investigation, block the proposed Google/AdMob deal, and also address the privacy issues."
Last week Google said the FTC has made a so-called "second request" for additional information about the deal indicating the commission is scrutinizing the proposal in great detail.
Besides the anti-trust issues, the letter from the two non-partisan, non-profit groups said, a combined Google/AdMob raises substantial privacy concerns. Both AdMob and Google gather tremendous amounts of data about consumers' online behavior, including their location. AdMob, for example, targets consumers using a wide range of methods, including behavioral, ethnicity, age and gender, and education. In addition to its extensive mobile ad apparatus, Google also provides mobile advertising and data driven analytical services through its DoubleClick subsidiary. The consolidation of AdMob into Google would provide significant amounts of data for tracking, profiling and targeting U.S. mobile consumers.
Read the letter here: http://www.consumerwatchdog.org/resources/LtrFTCfinal.pdf
"Permitting the expansion of mobile advertising through the combination of these two market leaders without requiring privacy guarantees poses a serious threat to consumers," the letter said. It noted that earlier this year several consumer groups, including CDD, petitioned the FTC to specifically protect consumer privacy on mobile phones, especially involving mobile advertising.
Initially Google was able to obtain its dominance in online search advertising largely because of innovative efforts. It then moved into display advertising through the acquisition of DoubleClick. When the FTC approved that acquisition, the Commission said it would watch developments in Internet advertising closely. Since that deal was approved, the online and mobile ad markets have evolved substantially, with Google becoming more dominant in the Internet ad market.
"The proposed Google/AdMob deal offers the FTC an opportunity to check Google's increasingly anticompetitive behavior," Simpson said. "This deal is yet one more example of Google attempting to eliminate a threat to its power." "The FTC must protect competition and personal privacy in the key mobile sector," noted Chester.
The Center for Digital Democracy is a nonprofit Washington, DC-based group focused on the digital marketplace and the public interest. Visit the center's Website at: www.DemocraticMedia.org.
Consumer Watchdog, formerly the Foundation for Taxpayer and Consumer Rights is a nonprofit, nonpartisan consumer advocacy organization with offices in Washington, DC and Santa Monica, Ca. Our website is: www.ConsumerWatchdog.org.
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