/PRNewswire/ -- With the South still reeling from the devastating effects of last week's tornados, the need for effective and actionable communication during a storm has never been more apparent.
Global Alert Network (GAN) is the first-ever hands-free audio alert application for mobile phones. The app is free to download and is currently available on BlackBerry and Android devices through AppWorld and Android Market.
Scott Hughes, President of Global Alert Network, stated "While weather radios are essential for every home in tornado alley, there are times when you're just not around it to hear the warning. The one device that is with people everywhere they go now is their mobile phone. Our alerts are literally with you wherever you are, delivering up to date important local weather warnings and emergency information."
More than 1,500 alerts were sent out to the southern part of the country last week warning residents of the impending tornados. Global Alert Network works with content provider AccuWeather.com, a company that provides users all over the world with the best possible weather forecasts and warnings.
"What makes this application unique is that it initiates automatically – much like a ringtone – and plays the alert without the need for the consumer to interact with his or her mobile phone," continued Mr. Hughes. "Alerts are geo-targeted to the user's location to provide timely, accurate information about weather, traffic conditions and certain emergency alerts."
Traffic, weather and emergency notifications are the channels that are currently available on the Global Alert Network platform. The Company plans to expand its content channels to include entertainment, sports and news.
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