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Showing posts with label google trends. Show all posts
Showing posts with label google trends. Show all posts

Wednesday, November 19, 2008

Facebook, Google, YouTube, MTV, Howcast, Columbia Law School and the U.S. Department of State Convene the Alliance of Youth Movements Summit

PRNewswire/ -- Facebook, Google, YouTube, MTV, Howcast, Columbia Law School, the U.S. Department of State and Access 360 Media are bringing leaders of 17 pioneering organizations from 15 countries together with technology experts next month in New York for the first-ever conclave to empower youth against violence and oppression through the use of the latest online tools.

These young leaders will form a new group, the Alliance of Youth Movements, which will produce a field manual for youth empowerment. The field manual will stand in stark contrast to the Al-Qaeda manual on the basics of terrorism, found by Coalition Forces in Iraq.

The gathering was inspired by the success of the One Million Voices Against the FARC, a group started on Facebook.com by young people in Colombia. Aided by social networking technologies, the organization inspired 12 million people in 190 cities around the world to take to the streets in protest against the FARC, an extremist group that has been terrorizing Colombia for more than 40 years. The magnitude of the marches illustrated once and for all that the FARC lacked a strong support base. Within days of the protests, the FARC witnessed massive desertions from their ranks. The Colombian group will share their ideas with leaders of other groups that use social and mobile technologies to promote freedom and justice and oppose violence, extremism and oppression.

The New York summit will bring together such organizations as One Million Voices Against the FARC, Save Darfur Coalition, Genocide Intervention Network, Burma Global Action Network and Invisible Children.

The Alliance of Youth Movements Summit will take place December 3 to 5 at the Columbia Law School in Manhattan. "We at Columbia are excited about helping, designing, and studying innovative public-private partnerships that leverage new technologies to tackle some of the world's greatest challenges. This summit is a great opportunity to do this," said Matthew Waxman, associate professor of law. The event will also be streamed live online by Howcast.com and on ThinkMTV.com. Howcast Media is organizing the Summit with additional support from Facebook, Google, YouTube, MTV, Columbia Law School, the U.S. Department of State and Access 360 Media.

Speakers at the Summit will include:
-- Whoopi Goldberg, Host of ABC's "The View"
-- Dustin Moskovitz, Co-Founder, Facebook
-- James K. Glassman, Undersecretary for Public Diplomacy and Public
Affairs, U.S. Department of State
-- Oscar Morales, Founder, One Million Voices Against the FARC
-- Luke Russert, MSNBC
-- Matthew Waxman, Associate Professor of Law, Columbia Law School


Panels will discuss a variety of practical topics, including How To Build Transnational Social Movements Using New Technology, How To Use New Mobile Technologies and How To Preserve Group Safety And Security.

Summit participants will also be honored at a red-carpet event with entertainment celebrities, business leaders, and civil society figures at the former home of MTV's Total Request Live ("TRL") overlooking Times Square.

Howcast will use the field manual for youth empowerment developed at the Summit as the cornerstone of a much larger online "hub," where emerging youth organizations can access and share "how-to" guides and tips on how to use social-networking and other technologies to promote freedom and justice and counter violence, extremism and oppression. The hub (http://howcast.com/youthmovements) will include instructional videos and text guides, links to related online resources and discussion forums for sharing experiences, ideas and advice.

"The Summit provides a unique opportunity to bring these socially conscious groups together for the purpose of making real, positive change in the world," said Jason Liebman, Co-Founder and CEO of Howcast Media. "Howcast's mission has always been focused on making it easier for people to learn how to do just about anything, and I'm particularly proud to see Howcast being used to help people learn how to make a difference in improving the world that we all share."

"I'm thrilled and inspired to see how people, especially young people, are using Facebook and other technologies to work together to improve the lives of entire nations of people," said Elliot Schrage, VP of Communications, Public Policy and Platform Marketing, Facebook. "We often focus on the value technology brings to the individual but the true promise of technology is unlocked when it connects people and enables them to work with a common purpose."

"The State Department is proud to play a role in highlighting the new wave of civil-society empowerment that is happening online," said James K. Glassman, Under Secretary for Public Diplomacy and Public Affairs. "What is so encouraging is that this effort is being led by public-spirited technology firms like Howcast and innovative educators like those at Columbia University."

"It's critical that young people continue to utilize the technological tools available to them to band together and rally around causes and movements that can make a difference in the world," said Ian Rowe, Senior Vice President of Public Affairs and Strategic Partnerships for MTV. "On Think.MTV.com, we encourage young people to engage in and take action on the issues that matter to them most. This Summit revolves around how young people can do this, through multiple technology platforms."

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Wednesday, October 8, 2008

Google Trends Used to Promote Fake Anti-Virus Software

PRNewswire/ -- Internet criminals are using Search Engine Optimization tactics to promote links to free hosted blog sites in an attempt to dupe unsuspecting visitors into infecting themselves with malware and fake anti-virus products, say experts from Marshal's TRACE threat team.

Criminals are using tools such as Google Trends to identify the most popular and current Internet search terms. The same criminals then use new blogs on free hosting sites, such as Windows Live Spaces and AOL Journals, featuring the same search terms. When an Internet user then makes a search using those popular terms they get multiple links to these hosted blog sites in their search results. If the user then clicks on the link, thinking it is relevant to their desired search, they are taken to a blog site with an apparent embedded video player. If the user clicks on the video player, they are prompted to load a 'codec', which surreptitiously loads malware, including fake anti-virus software that promises to clean non existent viruses from the computer in return for their credit card details.

"A recent example of an exploited search term was 'OJ Simpson Verdict'," said Phil Hay, lead threat analyst for Marshal's TRACE Team. "The criminals identify this as a 'hot' search term and then ensure their Windows Live Spaces blog contains 'OJ Simpson Verdict'. This promotes the blog up the order in Google search results and increases the chances that users will hit those web pages."

"Using search engine optimization to promote web pages hosting malware shows increasing levels of sophistication and professionalism on the part of the criminals," said Hay. "The use of fake video players to disguise the installation of fake anti-virus programs is not new. This kind of activity has been going on for many months now, but previously the links have been promoted via spam. This new approach shows a diversification of tactics."

According to Marshal, the malicious executables downloaded by clicking on the fake video player are not reliably detected as malware by established antivirus programs, further adding to the seriousness of the criminal's activity.

"Fake anti-virus programs are especially prevalent right now," said Hay. "Once installed, the program pops up and tells you it has found viruses on your computer and offers to clean these if you are willing to pay via credit card. The viruses the program reports are fake, the program itself is fake and the so called legitimate company you deal with is fake. The whole thing is a con designed to part you from your money. It is fairly sophisticated and convincing."

"Now the criminals are trying new methods of promoting their malicious web pages that aren't dependant on spam. Our advice is to not blindly trust results from Google searches, and be wary of these kinds of links to hosted blog sites. Also, if you are unfortunate enough to be infected by one of these fake anti-virus products, do not provide any credit card information or payment of any kind. Use a legitimate and reputable anti-virus solution from a name brand vendor," said Hay.

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