Thursday, December 31, 2009

Apple Picks New Technology as Featured iPhone App

(BUSINESS WIRE)--Grammy Award winning producer Dallas Austin and Fried Green Apps announce that Mix Me In has earned a spot in the coveted “New and Noteworthy” section of Apple’s App Store.

“This technology will change how records are produced and how fans listen to music.”

“It’s more than an iPhone App, it’s a completely new way for artists to release music,” says Austin, producer of artists like Gwen Stefani, Michael Jackson, and Pink. “This technology will change how records are produced and how fans listen to music.” Austin worked with the development team behind Mix Me In’s patent-pending technology and is encouraging artists to release original material in the Mix Me In format.

"Fried Green Apps has invested an incredible amount of time and energy creating a music technology that revolutionizes how fans experience their favorite music,” says Fried Green Apps CEO Bill Pike. “We are thrilled that Apple was impressed enough with Mix Me In’s technology to highlight us as a Featured App.”

Mix Me In takes popular songs and breaks them down into different streams, isolating the lead singer; guitar; drums; backup singers; keyboards; and anything else that goes into the song. It then allows users to mix the streams together any way they want. There are also alternate acoustic versions of each stream. So you can change a synthesizer to a classical piano or an electric guitar to an acoustic guitar. Rather than having one version of a song, Mix Me In provides listeners with hundreds of variations. And, with a simple tap on their iPhone, users can even mix their own voice or instruments onto the streams, making the possibilities limitless. Users can also upload their mixes to the Mix Me In website for the whole world to hear.

James Shaffer, lead guitarist for KoRn says, “This is much more than an iPhone App. We see it as an exciting new way to deliver music to our fans.”

“The app is only the tip of the iceberg,” says Pike. “We are in discussions with major artists to release new original music powered by Mix Me In's technology. This will give fans greater control over how they interact with their favorite artists just like Mix Me In gives them greater control over how they interact with their favorite songs.”

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